Jurnal Ekonomi dan Bisnis Jagaditha https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha <p><strong>Jurnal Ekonomi dan Bisnis Jagaditha</strong>, where exceptional scholarly work finds a home. We urge you to submit your manuscripts, meticulously crafted in accordance with our guidelines, emphasizing methodological rigor and insightful discussion.<strong> Jurnal Ekonomi dan Bisnis Jagaditha</strong> with Print-ISSN: <a href="https://issn.brin.go.id/terbit/detail/1393329813">2355-4150</a>, and Online-ISSN: <a href="https://issn.brin.go.id/terbit/detail/1491018529">2579-8162</a> is a peer-reviewed journal published by Universitas Warmadewa and managed by Magister Management, Postgraduate program in collaboration with Subdirectorate Publication. The journal's objective is to fulfill this purpose through careful editorial review and publication of expert work, by creating legitimate dialogue in a field where a diversity of opinion exists, and by providing a professional forum for the interaction of these views. At <strong>Jurnal Ekonomi dan Bisnis Jagaditha</strong>, we uphold a standard of scholarly excellence that demands methodological precision and thoughtful analysis in manuscripts. <strong>Jurnal Ekonomi dan Bisnis Jagaditha</strong> is published twice a year, in <strong>March</strong> and <strong>September</strong>.</p> Universitas Warmadewa en-US Jurnal Ekonomi dan Bisnis Jagaditha 2355-4150 Intellectual capital research opportunities on the sustainable growth of the MSME Industry in Indonesia https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha/article/view/8235 <p style="text-align: justify;">The purpose of this paper is to briefly review the literature on intellectual capital and sustainability growth in manufacturing companies, service companies or other industries and propose research opportunities related to the role of intellectual capital in influencing sustainable growth in the Micro, Small and Medium Enterprises (MSME) industry. Two steps are involved in developing a research proposition. First, identify the characteristics of the contingent faced by each type of business. Second, match the characteristics of the contingent for each type of company with the appropriate intellectual capital based on the results of previous research. The contingent characteristics of the type of MSME business can be identified as innovation, management knowledge, competence, competitive advantage, and technological ability to be able to demonstrate sustainable growth of a business. These variables can be used and combined to improve managerial performance as the basis for sustainable growth of a business. From the various problems experienced by MSMEs, it is deemed necessary to raise the issue of the influence of intellectual capital on sustainability growth with a combination of these variables.</p> <p>&nbsp;</p> Ni Nengah Seri Ekayani Ida Bagus Anom Purbawangsa Luh Gede Sri Artini Henny Rahyuda Copyright (c) 2024-03-21 2024-03-21 11 1 1 9 10.22225/jj.11.1.2024.1-9 The Role of Work Motivation in Mediating Work Discipline and Work Culture on Employee Performance https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha/article/view/8186 <p style="text-align: justify;">Work dicipline and work culture are based variable that can affect employee performance. The purpose of this research is to analyze (1) the effect of work discipline and work culture on employee performance; and (2) the role of work motivation in mediating work discipline and work culture on employee performance. Research conducted at PT. Multi Jaya Agung in Denpasar City, Bali Province. The number of research samples is 50 respondents. Respondents in this study were 50 employees. Data analysis using the smartPLS 3.2.8 program. The results showed that Work Discipline had a not significant positive effect on employee performance, work discipline had a positive and significant effect on work motivation, work motivation had a positive but not significant effect on employee performance, work culture had a positive and significant effect on employee performance, work culture had a positive effect and significant effect on work motivation, work motivation does not mediate work discipline on employee performance, and work motivation does not mediate work culture on employee performance.</p> <p>&nbsp;</p> Ida Ayu Oka Martini I Wayan Gde Sarmawa Desak Made Febri Purnama Sari Copyright (c) 2024-03-21 2024-03-21 11 1 10 18 10.22225/jj.11.1.2024.10-18 Competitiveness Analysis and Strategies to Improve Small and Medium Enterprises Performance https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha/article/view/9054 <p style="text-align: justify;">Global economic dynamics encourage industry to excel and be competitive. This research aims to identify industry characteristics, measure the level of industrial competitiveness; and then provide strategy suggestions to increase industrial competitiveness. The Porter Diamond Model is used in this research to measure the level of competitiveness of the exhaust industry, where there are four indicators of industrial competitiveness, namely factor conditions, demand conditions, company strategy and competitive structure, as well as related and supporting industries. Using qualitative methods, data collection is carried out using questionnaires. The primary data used was taken from exhaust manufacturers in Purbalingga Regency totaling 67 respondents. Strategy recommendations for increasing industrial competitiveness are determined based on urgency-performance analysis. The results of the industrial competitiveness analysis show that condition factors provide the highest contribution to the competitiveness of the exhaust industry compared to other indicators. Urgency-performance analysis shows that 5 out of 10 sub-factors driving competitiveness have underact status. The strategy to increase industrial competitiveness focuses on competitiveness sub-factors with “under act” status. These strategies include: 1) Providing better business development systems and services, 2) Developing business capacity, and 3) Expanding industrial cooperation.</p> Waridin Waridin Muhamad Wafa A.F I Gusti Lanang Putu Tantra Copyright (c) 2024-03-21 2024-03-21 11 1 19 30 10.22225/jj.11.1.2024.19-30 Economic Valuation of Tourist Attractions with Travel Cost Approach https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha/article/view/9055 <p style="text-align: justify;">Umbul Sidomukti is an excellent tourist area with several tourist objects. Umbul Sidomukti tourism was designated as a tourist attraction because the area has a potential economic value from the tourism sector.&nbsp; This study aims to determine the economic value of the Umbul Sidomukti tourist attraction based on the travel cost method (TCM). This study uses the travel cost method based on primary data from in-person interviews and online surveys with 105 visitors visiting the Umbul Sidomukti tourist area. The study results show that the relationship between travel costs and distance and the number of tourist visits has a ceteris paribus negative relationship following tourism demand. Service and income variables have a positive effect that is not significant. Meanwhile, the potential economic value of the Umbul Sidomukti tour is estimated at Rp. 28,142,763,075 per year. This research can be used to develop natural tourism objects using the travel cost approach, especially the Umbul Sidomukti tourism object.</p> Indah Susilowati Cici Musliha Zulfikar Al-Hafidz Sigit Prabowo Dwi Putri Wulan Sari Raditya Ardana Copyright (c) 2024-03-21 2024-03-21 11 1 31 42 10.22225/jj.11.1.2024.31-42 The Role of Modernization of Information Technology in Forming the Character of the Young Hindu Generation https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha/article/view/8240 <p style="text-align: justify;">The development and improvement of the quality of human resources needs to be improved to keep pace with the flow of information technology modernization in the era of globalization. The phenomenon of behavior and personality tendencies of today's young generation is increasingly moving away from religious values, customs, and culture, and losing their identity as individuals which is rooted in the noble values of the nation's religion and culture. This research aims to determine the role of character education and self-leadership in forming the character of the young Hindu generation. The population in this study was the Hindu Easy Generation with a total research sample of 96 respondents. The sampling technique is probability sampling with a stratified random sampling method with proportional allocation to collect quantitative data. The research results show that character education has a positive and significant effect on the character formation of young Hindus. In the context of the formation of the character of young Hindus, self-leadership has a positive and significant effect. Thus, self-leadership plays an important role in forming the character of young Hindus who are strong and responsible while the modernization of information technology can have a positive, but not significant, effect on the formation of the character of young Hindus.</p> <p>&nbsp;</p> Ida Ayu Putu Widani Sugianingrat I Putu Putra Astawa Ni Wayan Wina Premayani Copyright (c) 2024-03-21 2024-03-21 11 1 43 53 10.22225/jj.11.1.2024.43-53 Marketing Strategy on Heritage Manuaba Royal Palace Tourist Attraction in Kenderan Tourism Village, Bali https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha/article/view/8500 <p>The Manuaba Royal Palace is one of the heritage tourist attractions that has cultural heritage, building architecture, and artifact collections with historical value; however, to date, this tourist destination has not been optimal in presenting tourists to be able to visit this region, so a comprehensive and measurable marketing strategy is needed to accelerate its development. This study aimed to analyze marketing strategies for the heritage tourist attraction of the Manuaba Royal Palace in the Kenderan Tourism Village, Bali. A mixed method research design was used by conducting interviews with the managers of as many as 30 Manuaba Royal Palace tourist destinations who met the inclusion and exclusion criteria. The data obtained were analyzed using IFAS, EFAS, and SWOT matrices and are presented descriptively. The results show that the Manuaba Royal Palace has implemented the 7P marketing mix strategy, currently in Quadrant I (a very favorable situation because it has great opportunities to demonstrate internal strength) and S&lt;O (the direction of Manuaba Royal Pae's policy in growth strategy conditions). The current focus and marketing strategy includes developing technology-based historical courses accompanied by the use of social media, presenting information related to intangible cultural heritage, and guiding tourists more massively by providing exclusive packages for booking heritage tourism online. In the future, it is important to maximize the marketing strategies used to increase the number of visits and to be more competitive in the tourism industry.</p> Ni Wayan Wina Premayani Putu Yudy Wijaya Putu Herny Susanti Gusti Alit Suputra Luh Nik Oktarini Gede Agus Dian Maha Yoga Copyright (c) 2024-03-22 2024-03-22 11 1 54 65 10.22225/jj.11.1.2024.54-65 Enhanching Employee Green Behavior Through Green Human Resources Management (HRM) and Environmental Knowledge Based on Tri Hita Karana https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha/article/view/8942 <p>One sector of the economy that significantly affects the environment is the hotel business. One of the key strategies used by hotels to mitigate adverse environmental consequences is Green HRM, which aims to lessen the negative effects that arise as part of green initiatives. Furthermore, Tri Hita Karana and environmental knowledge are closely related when it comes to putting sustainable methods into practice and maintaining the environment in a balanced way. The aims of this study is to know whether Green HRM at The Haven Bali Seminyak directly influences Environmental Knowledge and Employee Green Behavior, as well as whether it indirectly influences Employee Green Behavior through Environmental Knowledge based on Tri Hita Karana. In this research, 80 respondents, samples were obtained for data collection methods. This research uses a quantitative approach using the SmartPLS 3.0. From the results of the data analysis carried out, the results obtained are, Green HRM has positively and significantly impacts on Employee Green Behavior, Green HRM has positively and significantly effect on Environmental Knowledge, Environmental Knowledge has positively and significantly impacts on Employee Green. Behavior and Green HRM has positively and significantly impacts on Employee Green Behavior indirectly through Environmental Knowledge.</p> Komang Sri Widiantari Made Diah Pradnya Maharani I Made Suidarma Copyright (c) 2024-03-23 2024-03-23 11 1 66 76 10.22225/jj.11.1.2024.66-76 Impact of Investment, Funding, and Profitability on Indonesian Manufacturing Firm Valuation https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha/article/view/9223 <p>This research seeks to examine the impact of investment decisions, funding choices, dividend policies, company growth, and profitability on the valuation of manufacturing firms listed on the Indonesia Stock Exchange from 2020 to 2022. The analytical approach employed involves multiple linear regression analysis, utilizing annual data collected from manufacturing companies listed on the Indonesia Stock Exchange within the specified timeframe. The research sample consists of 135 selected entities determined through the purposive sampling method. The outcomes of the research reveal that investment decisions exert a negative impact on company value, whereas funding and profitability decisions demonstrate a positive influence on company value. However, dividend policy and company growth do not exhibit a statistically significant effect on company value. These results contribute to a more profound comprehension of the determinants shaping company value within the realm of manufacturing companies in Indonesia. This could serve as a reference for corporate managers when formulating strategic decisions to enhance their company's value. It is anticipated that future research endeavors may build upon this research by incorporating additional variables with potential impacts on company value, such as capital structure.</p> Putu Kepramareni Luh Putri Mas Mirayani Ni Putu Tisha Manika Idayani Copyright (c) 2024-03-23 2024-03-23 11 1 77 87 10.22225/jj.11.1.2024.77-87 Forming an Optimal Portfolio with a Single Index Model: Empirical study on banking stocks in the LQ45 Index https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha/article/view/9062 <p>The aim of forming an optimal portfolio in this research is to determine the composition of the shares that form the portfolio. Apart from that, this research also aims to determine the expected return and risk of the portfolio being formed. The research sample is 5 banks included in the LQ45 Index. The data used is monthly stock prices. Data analysis uses a single index model, where the reference index is the Composite Stock Price Index on the Indonesian Stock Exchange. The results of the analysis found that there were shares of 4 banks that were included in the optimal portfolio. The proportion of each stock in the portfolio is as follows: Bank Mandiri 60.13%, Bank BRI 26.71%, Bank BCA 8.91%, and Bank BNI 4.25%. The portfolio formed is able to minimize risk compared to the shares that form the portfolio.</p> I Wayan Suarjana Ida Ayu Surasmi Copyright (c) 2024-03-25 2024-03-25 11 1 88 95 10.22225/jj.11.1.2024.88-95 The Influence of Workload and Job Satisfaction on the Performance of Employees of Perumda Tirta Mangutama Badung District with Work Motivation as Mediation Variables https://www.ejurnal.warmadewa.ac.id/index.php/jagaditha/article/view/9221 <p>Employee performance is not yet optimal, seen from the effectiveness of resolving complaints and grievances. Employee performance refers to individual work performance which is regulated based on standards or criteria set by an organization. The aim of this research is to analyze the influence of workload and job satisfaction on employee performance with work motivation as a mediating variable. The population in this study were all permanent employees of Perumda Tirta Mangutama, totaling 293. The sample was determined using the Slovin formula with the sampling technique used was proportional stratified random sampling, so that 75 respondents were obtained. The data analysis method used uses descriptive analysis and inferential analysis using Structural Equation Model-Partial Least Square (SEM-PLS). The research results show that workload has a positive and significant effect on employee performance. Workload has a positive and significant effect on work motivation. Work motivation has a positive and significant effect on employee performance. Job satisfaction has a positive and significant effect on employee performance. Job satisfaction has a positive and significant effect on work motivation. The mediating effect of work motivation shows that work motivation acts as a partial mediator on the influence of workload and job satisfaction on employee performance.</p> I Made Sugita Anak Agung Rai Darmawan Ni Nyoman Trisnayanthi I Bagus Udayana Putra Copyright (c) 2024-03-25 2024-03-25 11 1 96 108 10.22225/jj.11.1.2024.96-108