Signage as a Spatial Wayfinding Element: The Impact on User Circulation at M Bloc Space
DOI:
https://doi.org/10.22225/arj.6.1.2026.33-39Keywords:
Architecture, public open space, wayfindingAbstract
This study explores the impact of wayfinding systems on visitor activity distribution at M Bloc Space, located in South Jakarta. M Bloc Space is a creative area that is the result of revitalization, combining retail, culinary, community space, and performance functions in one semi-open area. The complexity of these functions requires an efficient wayfinding system. During M Bloc Design Week, wayfinding is predominantly supported by temporary signage to guide visitors through the event area. The method used in this study is a descriptive qualitative approach involving field observations and visual documentation to analyze various wayfinding elements such as signs, circulation, and visual orientation. The findings show that sign design, the presence of visual landmarks, and the legibility of circulation paths significantly impacts visitor movement patterns and activity distribution. Areas with clear visual orientation and consistent directional cues tend to have more visitors and support active social interaction. this research makes a contribution to the planning of commercial public spaces, so that they are more responsive to the navigation needs of users, while also improving the comfort and experience of spaces in urban creative areas such as M Bloc Space.
References
Atmodiwirjo, P., & Yatmo, Y. A. (2018). Interiority as relations. Interiority, 1(2), 87–90. https://doi.org/10.7454/in.v1i2.40
Desai, P. B., & Joshi, B. R. (2023). Evaluation of design process of commercial construction project based on lean design concept. World Journal of Advanced Engineering Technology and Sciences, 9(2), 170–179. https://doi.org/10.30574/wjaets.2023.9.2.0213
Evans, G. W., Smith, C., & Pezdek, K. (1982). Cognitive maps and urban form. Journal of the American Planning Association, 48(2), 232–244. https://doi.org/10.1080/01944368208976543
Hantari, A. N., & Ikaputra, I. (2020). Wayfinding dalam arsitektur. Sinektika: Jurnal Arsitektur, 17(2), 96–104. https://doi.org/10.23917/sinektika.v17i2.11561
Johanes, M., & Yatmo, Y. A. (2018). Application of visibility analysis and visualisation in hospital wayfinding sign design. DIMENSI (Journal of Architecture and Built Environment), 45(1), 1–8. https://doi.org/10.9744/dimensi.45.1.1-8
Lang, J. T. (1987). Creating architectural theory: The role of the behavioral sciences in environmental design. Van Nostrand Reinhold.
Miles, M. B., & Huberman, A. M. (1994). Qualitative data analysis: An expanded sourcebook (2nd ed.). Sage Publications.
Passini, R. (1984). Spatial representations: A wayfinding perspective. Journal of Environmental Psychology, 4(2). https://doi.org/10.1016/S0272-4944(84)80031-6
Sari, S. M., Nilasari, P. F., & Tedjokoesoemo, P. E. D. (2022). Implementation of interior branding in retail interior design. GATR Journal of Management and Marketing Review, 7(1), 13–22. https://doi.org/10.35609/jmmr.2022.7.1(2)
Sasmita, K. H., Soemardiono, B., & Noerwasito, V. T. (2020). Design criteria of modern shopping centre building based on public pedestrian space. Journal of Architecture & Environment, 19(1), 11–20. https://doi.org/10.12962/j2355262x.v19i1.a6511
Savitri, R. (2018). Pusat perbelanjaan modern (mall) dengan penekanan ruang terbuka publik. Jurnal Online Mahasiswa Arsitektur Universitas Tanjungpura, 6(2), 229–245.
Wardhana, I. W., & Haryanto, R. (2016). Kajian pemanfaatan ruang kegiatan komersial koridor Jalan Taman Siswa Kota Semarang. Jurnal Pengembangan Kota, 4(1), 49–57. https://doi.org/10.14710/jpk.4.1.49-57
Yauwerissa, E. C., & Kusumowidagdo, A. (2025). Environmental graphic design in commercial interior: The case of Pakuwon Supermal Surabaya. Serat Rupa: Journal of Design, 9(1), 101–120. https://doi.org/10.28932/srjd.v9i1.10382







